Since we had a Workshop from the Brighton Wordpress Company it felt prudent to investigate sites that they had designed.
Sources: http://www.clipso.co.uk/
This Clipso website is clean, sharp and picture orientated, I like its overall simplicity which works well on a mobile platform. Clear images offset the plain logo and background which ensures that the sites content is the main focal point. The top bar navigation is very again very simple to use and I like the sliding gallery as the main header which integrates both colour and movement. As Brighton Wordpress iterates "The site design is sleek and reflects Clipso’s cutting edge collections" (2014). Visually this site has been created to really cement the company's branding an aspect that I should consider when making my own event.
The bulldog website similarly relies on images as focal page points but I think its got a bit more personality in comparison. The home page is divided into 3 horizontal segments which really helps to separate the display of information. The first segment depicted in the screen shot above is a fill the page image with text and navigational links atop it, the second segment three photographs (which lead to their respective pages) and a short paragraph underneath and the third is text and images divided into two columns. As a responsive site these columns break into one when viewed on a mobile platform. The menu bar at the top sticks to the top of the page so when scrolling downwards it remains constantly at the top of the page, a useful feature for long pages because it makes it easier for the user to navigate away after they have finished on the page.
http://www.brightondigitalfestival.co.uk/events/
Out of all of the sites that Brighton Wordpress have designed the Brighton Digital Festival page is perhaps the one thats the most useful, because its an event. There are again clear segments that divide information on long pages and basic columns that divide up content on various pages. The search section on the event page is something that we have to include and I like how its been used as a header on that particular page it makes it easier for the user to navigate through the large amount of content. The logo occupies the top left of the screen (a common aspect in many of the sites I have looked at) and whilst the simple colour scheme and layout provide coherence, the branding makes the site boring. Though this could be down to the eclectic nature of the event itself I think in order to draw more interest a stronger brand could have been employed.
So far I am getting the sense that the Brighton Wordpress Company uses very similar templates to make it's site because to my mind at least they all operate in similar manners. This is actually really encouraging because it means that I can use a similar simplistic layout but make the site more interesting through its overall branding.
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